kabarsula Trafalgar urges advisors to tap into group travel as revenue stream bandar SLOT INDONESIA

Trafalgar is calling on Australia and New Zealand travel agents to tap into group travel, describing it as one of the most lucrative, yet underutilised revenue streams in the industry.

The call to action follows fresh market research showing the global group travel market is projected to nearly double in value by 2033, according to DataIntelo/GrowthMarketReports, 2025), driven primarily by special interest, family, and friend groups. Despite this potential surge, Trafalgar notes many agents miss out by focusing solely on individual bookings.

“Group travel isn’t just about filling seats; it’s about driving exponential business growth,” TTC Tour Brands senior vice president of sales in Oceania Andrew Young said. “When advisors plant the seed with existing clients – whether for family reunions, sports clubs, or niche interest groups – they create loyal repeat business and high-yield commissions.”

To help trade partners capitalise on this demand, Trafalgar has enhanced its dedicated Groups Division to eliminate booking friction and accelerate quote turnaround times.

Key upgrades for travel advisors

• Instant Availability & Fast Quotes: Groups Specialists now access real-time inventory for immediate space confirmation, with standard enquiry responses delivered within 1–2 business days.
• Low Thresholds & Tiered Savings: Group perks begin at just nine full-paying adults (AU$500/NZ$500 deposit), featuring a five percent discount for groups of nine–14 and complimentary twin-share spots for larger groups.
• Higher Earning Potential: Bonus commission applies for bookings of 15 or more full-paying adults, with savings combinable with most standard brochure discounts and promotions.
• Turnkey Marketing Support: Customised flyers, landing pages, social media assets, and dedicated on-the-ground support to help advisors market directly to their client base.

“We’ve designed our groups offering so agents can move faster and convert more,” Young added. “With five distinct travel styles across land, river, and rail in over 50 countries, we give agents the scale and flexibility needed to capture this growing market.”

The tour operator’s suggestion comes a week after it revamped its river cruise group policy.