kabarsula The great bush migration – Airbnb data reveals fastest growing regional escapes bandar SLOT INDONESIA

New Airbnb search data revealed the fastest growing destinations this spring as Australians increasingly swap crowded tourist hotspots for regional escapes.

Travellers are heading remote with places such as Berri Barmera, Nannup, Wodonga, Northern Grampians and Goulburn.

A growing appetite for simpler, nostalgic holidays is driving the trend of bush getaways. Airbnb research found more than 70 per cent of Australians believe the best holidays are the simplest ones, while nearly two-thirds say access to nature is the biggest trigger for happy childhood holiday memories.

“The great Aussie getaway is booming, and it’s heading to the bush,” Airbnb Australia and New Zealand country manager Susan Wheeldon said. “Young travellers are discovering regional towns, families are chasing country escapes for the school holidays and people are going weekending, trading the end-of-year chaos for time with the people they love.”

Top trending destinations

Among Australians:

• Northern Grampians – 25 per cent
• Goulburn – 20 per cent
• Jervis Bay – 10 per cent
• Snowy Mountains – 10 per cent
• Upper North Coast – 10 per cent
• Ballarat – 5 per cent

Young travellers are helping drive the regional travel boom, with Gen Z domestic searches up around 20 per cent year-over-year. Top trending destinations among Gen Z travellers:

• Gold Coast – 215 per cent
• Ballarat – 155 per cent
• Newcastle – 115 per cent
• Port Macquarie – 80 per cent
• Goulburn – 60 per cent
• Southern Downs – 40 per cent
• Bellingen – 40 per cent

Families are also looking further afield this spring, with South Australia and Western Australia’s smaller regional towns among the standout performers. Top tending destinations among families:

• Berri Barmera – 115 per cent
• Nannup – 70 per cent
• Newcastle – 65 per cent
• Wodonga – 50 per cent
• Rockhampton – 40 per cent
• Wingecarribee – 35 per cent

When choosing somewhere new, Australians said small coastal towns, fewer crowds and local bakeries, fish and chip shops, pubs and small businesses are the things that make it feel like the holidays they loved growing up. Australians are also prepared to work for that feeling with almost half saying they would drive further or travel outside peak season to recapture it.