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Helloworld, Flight Centre, Jetstar, Intrepid Travel and Inspiring Vacations have partnered with News Australia for its dedicated Travel Tuesday, aimed at capturing Cyber Week demand.<\/strong><\/p>\n The network-wide campaign will roll out as a month-long initiative culminating in a sales event on Tuesday 1 December, bringing a proven US shopping event to Australia and giving travel brands an exclusive window to reach consumers ready to book holidays during the year\u2019s peak sales period.<\/p>\n News Australia said the launch responds to shifting consumer habits, citing Google Trends data showing an 85 per cent increase in searches for travel deals during last year\u2019s Black Friday and Cyber Monday period. Research from The Growth Distillery also found 72 per cent of Black Friday intenders plan to purchase holiday packages, flight deals and room upgrades.<\/p>\n News Australia Client Partnerships national head of travel Emily Ross said: \u201cAustralians are actively looking to lock in their holidays during Cyber Week and our Travel Tuesday event gives our partners a highly focused stage to present their hero deals. By connecting brands with travellers ready to book at the precise moment purchase intent peaks, we are giving our travel partners an unmissable platform to capture high-value bookings.\u201d<\/p>\n The five brands have signed on to showcase special offers across News Australia\u2019s digital, print and social channels.<\/p>\n The campaign begins this month with weekly deal hubs, digital guides and curated social video across Escape, Travel + Luxury, news.com.au and state mastheads including The Daily Telegraph, Herald Sun, The Courier-Mail and The Advertiser.<\/p>\n On 1 December, the network will run a full cross-platform integration featuring high-impact print wraps, homepage takeovers and live deal trackers, connecting partners with News Australia\u2019s audience of 13.2 million travel intenders, according to Roy Morgan.<\/p>\n \u201cCyber Week is one of the most exciting shopping periods of the year but planning travel requires trusted advice,\u201d News Australia head of travel Kerrie McCallum said. \u201cTravel Tuesday allows our editorial teams to curate genuine, high-quality holiday opportunities, giving our readers the inspiration and confidence they need to book their next great trip.\u201d<\/p>\n<\/div>\n kabarsula SLOT <\/p>\n","protected":false},"excerpt":{"rendered":" Helloworld, Flight Centre, Jetstar, Intrepid Travel and Inspiring Vacations have partnered with News Australia for…<\/p>\n","protected":false},"author":1,"featured_media":4173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kabarsula"],"_links":{"self":[{"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/posts\/4172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/comments?post=4172"}],"version-history":[{"count":0,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/posts\/4172\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/media\/4173"}],"wp:attachment":[{"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/media?parent=4172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/categories?post=4172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kabarsula.com\/index.php\/wp-json\/wp\/v2\/tags?post=4172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}